A digital marketing agency has an extensive team of graphic designers, web programmers, creatives, digital advertising specialists, analysts and account managers. Executives with extensive business experience are very important. In this way the relationship between agency and customer is facilitated. Without this experience it is very difficult to fill gaps in understanding. However, this is necessary in order to be able to understand the strengths, weaknesses and other characteristics of the product or service to be marketed.

Many companies work with an agency because the costs are much lower than building their own team of digital marketing experts. Not only the costs count, but also the extensive know-how, the experience, the creativity and the necessary skills for strategy development that an agency can bring here.